WordPress · Technical SEO
WordPress SEO & Speed Optimisation — Medical Aesthetics Clinic London
Technical SEO Specialist · WordPress Performance · Local SEO · Schema
61 → 96mobile PageSpeed, LCP 16.4s → 2.3s
Medical aesthetics clinic on WordPress/Elementor — 6 phases of technical SEO delivered on a fixed-price engagement. Fixed broken service page indexing via Google Search Console, built a full internal linking structure for 14 orphaned location pages, rewrote all H1 tags, titles, and meta descriptions sitewide, implemented MedicalBusiness, MedicalProcedure, and Person schema via Rank Math, optimised 72 images with keyword-rich alt text and WebP conversion, and resolved a 16.4s LCP through caching, JS deferral, and asset minification. Final result: 61 → 96 mobile PageSpeed, LCP now at 2.3s.
Highlights
- Fixed broken service page indexing via Google Search Console
- Internal linking structure for 14 orphaned location pages
- All H1 tags, titles and meta descriptions rewritten sitewide
- MedicalBusiness, MedicalProcedure and Person schema via Rank Math
- 72 images optimised with keyword-rich alt text and WebP conversion
- 16.4s LCP resolved: 61 → 96 mobile PageSpeed, LCP 2.3s
Details
- Site
- oneaestheticsclinic.com
- Deliverable
- One_Aesthetics_SEO_Report.pdf
- Published
- Skills
- SEO Performance
- WordPress
- Page Speed Optimization
- Local SEO
- Technical SEO